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@Per Nilsson 72471 wrote:
Finns det någon lättsmält (lättläst) logisk förklaring till varför Google ha valt att göra så här?
Quote:if we’ve detected that a particular result has one of the above issues with its title, we may try to generate an improved title from anchors, on-page text, or other sources. However, sometimes even pages with well-formulated, concise, descriptive titles will end up with different titles in our search results to better indicate their relevance to the query. There’s a simple reason for this: the title tag as specified by a webmaster is limited to being static, fixed regardless of the query. Once we know the user’s query, we can often find alternative text from a page that better explains why that result is relevant. Using this alternative text as a title helps the user, and it also can help your site. Users are scanning for their query terms or other signs of relevance in the results, and a title that is tailored for the query can increase the chances that they will click through.https://support.google.com/webmasters/answer/35624?hl=en
Översatt på svenska:
”Vi vet och kan bättre än er”
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